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SHRM has named Job Search Television Network (JSTN) to speak at the prestigious SHRM Annual Conference & Exposition in Atlanta, GA on June 24 -27, 2012. JSTN's chief client officer, Lindsay Stanton will present the session "The Convergence of Video, Mobile and Social Media in Recruiting and Employer Branding."

"Organizations leveraging video, mobile and social media are effectively using technologies to identify top talent and tracking their return on investment," said Ms. Stanton. "Our session is dedicated to showcasing independent research, case studies and client testimonials to provide a true learning opportunity of how trackable technology impacts recruitment and employment branding in the marketplace, JSTN is extremely proud to be asked to speak on this revolutionary topic. The power of video has afforded JSTN the opportunity to develop proprietary technology which is delivering unmatched metrics for JSTN clients and global partners."

The SHRM National conference attracts thousands of top HR professionals and business leaders to their prestigious event. The conference is both fun and informational, attracting not only leading experts in Human Resources but keynote speaker Tom Brokaw, among other celebrities.

"JSTN is delighted to speak at SHRM's Annual Conference & Exposition on the dramatic evolution of the HR space over the last couple of years, and how content in all media is being converted to video," said JSTN's founder and chief executive officer, Roger Stanton. "We are clearly seeing the migration of video for talent acquisition and employment branding, and the SHRM conference brings together the most progressive best-in-class organizations."

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As technology developments keep advancing in all industries, they include rapid developments in the human capital service sector. A great example of this evolution is exemplified by the print media industry; newspapers worldwide are declining, electronic notebooks (Kindle, the Nook, etc...) are replacing hard cover books, and content delivered through video is in rapid growth mode. It is easy to understand the logic behind this transformation, humans learn and retain 60% more information through video versus reading straight text.

That video evolution in the HR space is led by an Illinois based Company called JSTN (Job SearchTelevision Network). They are making big noise in the HR community. JSTN converts traditional text job openings into high quality video with cutting-edge technology, and it is less expensive than text! We hear through the space the importance of quality versus quantity, JSTN's case studies speak for themselves, increasing leading employers qualified candidate flow to grow for their businesses.

JSTN was host to TheTalent Net Live regional conference on recruiting in December of 2011. Much of that conference was broadcast live on the internet(see those pieces here) which also showcased some of the other abilities that JSTN has. Several members of the Illinois SHRM Board, who attended the Talent Net Live Recruiting Event were treated to a behind the scenes look at all that is going on at JSTN’s Aurora Headquarters. We got to see just how sophisticated the operation truly is. There were racks of servers everywhere, a geek dream come true.

But what JSTN is really trying bring to the forefront is the video report, which allows organizations to showcase job openings in a video format using diverse, professional on-air talent. Their intuitive share function allows candidates to virally spread your video through out the web. Every great message must have a call to action, their "Apply Now" button creates just that, plus it links to your Applicant Tracking System allowing for full trackability and metrics.

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Tired of reading through job postings? Want a quick and easy way to check out jobs and employers? Job Search Television Network (JSTN) provides job seekers with new media-driven ways to search for jobs.

Instead of reading through job listings, job seekers can watch brief (60 second) videos that provide a description of the job along with the information needed to apply.

Job seekers can search for jobs by keyword, category, job number, or click on the list of employers to see their job opportunities. When you find a job you're interested in, you can watch longer company profile videos describing each employer (although not every employer has a video), or watch interviews with executives within various companies.

Clicking on the "Apply Now" button below the video will bring you to the company website or job board to apply. Here are a few examples of the jobs available on JSTN:

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We buy things on TV, we get much of our news and entertainment there, why not find gainful employment on television as well? That's exactly why the Job Search Television Network (JSTN) was started. It broadcasts video job listings, presented in a news setting by anchors, instead of merely listing them in a print ad.

For now, JSTN is mostly web-based, but it also broadcasts on Comcast cable channels in markets in Northern California and Chicago. Major corporations are advertising jobs on JSTN, including McDonald's, Macy's, Verizon, the Cleveland Clinic, Fannie Mae, Ernst & Young, and insurance providers Liberty Mutual and Allstate. Since the channel is global, there are even job postings in Chinese. "Thousands have been hired through JSTN," says Roger Stanton, CEO of the Chicago-based company. "It's so much more compelling than traditional text."

JSTN is not your typical job board. You don't post your resume on the site and hope that employers find you. Instead, you watch a video description of a company and position, and then use an "Apply" feature which usually directs you straight to the company's employment page, where you submit your resume. "We flip the job board model by driving traffic to other sites," says Stanton.

You can also watch the job posting broadcasts and apply from your phone or iPad -- you don't even need an app. You can watch the job opening broadcasts any time, anywhere you get reception. And if you see a position that would appeal to a lot of your friends, you can share it by posting it on your Facebook page or LinkedIn profile.

So what types of jobs are being advertised? A quick look shows that there are openings for account specialists -- both experienced and beginners, web developers, risk management professionals, executive recruiters, systems engineers, multiple types of health care professionals, sales reps and more.

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The Job Search Television Network (JSTN) partners with organizations to create the use of video with company profiles, job postings, and more.

I had a chance to catch up with Lindsay Stanton, JSTN Chief Client Officer, and asked her about their clients' results with the use of video. Here is what she shared:

JSTN's clients are generating phenomenal results through our dynamic video recruitment and branding solutions. Organizations are able to communicate in-depth information about the position openings they are recruiting for along with the company culture behind them. Through completely trackable, Search Optimized video, organizations can immediate attract a more qualified candidate. Our clients have found candidates do a better job of self selecting through the deep engagement achieved with video. Building a story about your organization is critical to fostering candidate engagement. Through a fully integrated campaign that goes viral, organizations are generating 3-9 times the conversion rates of traditional text postings.

The options for integrating and embedding video with JSTN are endless. A few examples from their clients include a segment on company insights, or a job report (video posting).

While I have no affiliation with either JobSpeek and JSTN, they are just two of the many ways you can consider when thinking about taking a new approach with posting jobs. Think candidate conversion!

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Companies Combine to Offer Multimedia Recruiting Solutions Utilizing an Integrated Text Messaging, Video and Mobile Optimized Platform With Reporting Dashboard

AURORA, IL and CHICAGO, IL--(Marketwire - April 12, 2011) - mResource, an award winning mobile recruitment platform, today announced they have partnered with JSTN (Job Search Television Network, Inc.), a revolutionary platform utilizing video, to help organizations attract top talent and convey their employment brand.

Preliminary results show that combining mResource's mobile environment with JSTN's leading edge Search Engine Optimized video and multi-channel media recruitment and branding platform, has outperformed traditional recruiting channels with a 30 percent increase in candidate volume and conversions.

"The enhanced technology mResource provides, with their platform, creates the level of full connectivity and metrics JSTN delivers online to all mobile devices. We're excited to provide this enhanced service which includes video enabled mobile 'career pages' as part of our standard offering to our clients and partners," explains Lindsay Stanton, SVP Sales and Strategy at JSTN. She continues, "JSTN has seen a real increase in traffic off of mobile devices and with the ability to apply and share the video jobs, the platform is a game changer."

According to YouTube and CTIA, an association within the wireless telecommunication industry, people are watching over two billion videos and sending more than five billion text messages daily. In addition, there are over 300 million mobile phones in the US, with over 90 percent of the population owning one. The partnership brings viral video to any mobile and Internet user seeking career opportunities and information.

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JSTN NEWS

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AURORA, Ill. & TOLEDO, Ohio--(EON: Enhanced Online News)--Adecco RPO, a leading recruitment process outsourcing (RPO) provider, today announced they have entered into a partnership with JSTN (Job Search Television Network, Inc.), a revolutionary recruitment platform utilizing the power of video to help organizations attract top talent and convey their employment brand. As part of the extensive recruitment marketing activities that Adecco performs for their clients, the company will utilize JSTN’s video job reports and cultural profiles to promote their clients’ openings through channel placements, including social networks and databases.

The technology behind JSTN’s video generates real time metrics that identify where the video receives the most applicants, allowing Adecco to immediately connect with the best talent. JSTN’s video provides an in-depth understanding of the position openings that Adecco is filling on behalf of their clients. Through the utilization of the JSTN Company Profile, candidates have a full scope view of the culture behind the job opening. Given Adecco’s focus on both positions that require general skills, as well as more specialized abilities for niche jobs, JSTN is the ideal partner. Through JSTN’s Apply Now button candidates can immediately apply for the position, providing cost effective results for clients across all sectors.

According to Kim Davis, Senior Vice President at Adecco RPO, “firms that embrace and deploy employment branded marketing strategies will result in winning the talent acquisition war for best fit, qualified candidates. To this end, Adecco RPO is excited to announce its new strategic alliance with JSTN in delivering world class employment branded videos to attract best fit, qualified candidates to our client organizations.”

“JSTN is honored that Adecco is enthusiastic over JSTN’s video solutions for recruitment and employment branding,” said JSTN CEO Roger Stanton. “Adecco’s global stature in the HR community provides an enormous opportunity for JSTN’s global expansion simultaneously with our growth in the U.S. Our partners like Adecco are excited about JSTN’s ability to deliver diverse on-air talent in communicating their client’s job openings in every major language worldwide and having the ability to cost effectively disseminate these job openings globally.”

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-- AURORA, IL and FINDLAY, OH--(Marketwire - 12/20/10) - The RightThing, a leading recruitment process outsourcing (RPO) provider, today announced they have created an alliance with JSTN (Job Search Television Network, Inc.), a revolutionary platform utilizing video to help organizations attract top talent and convey their employment brand. Combining The RightThing's proven recruitment process outsourcing solutions with JSTN's leading edge Search Engine Optimized video and multi-channel media recruitment and branding platform, the partnership has already proven to deliver successful results to clients.

Initially partnering in October 2010 to assist one of America's largest cellular providers source and recruit over 2,300 applicants in ten days, JSTN's compelling job specific videos were used to virally spread the word through the Web and mobile devices. Using real time metrics that identified where the video was receiving the most applicants, The RightThing was then able to immediately connect with the best talent.

"In a competitive talent landscape, organizations who commit to aggressive marketing strategies that maximize the benefits of mobile technology, social media and Web 2.0 will see a big payoff," said Terry Terhark, CEO of The RightThing. "As the leader in innovative video recruitment, we are excited to partner with JSTN as our alliance will provide clients with proven video recruitment methods to attract the best fit for their organizations."

As the partnership evolves, The RightThing plans to integrate JSTN's video capabilities into its proprietary AIRS SourcePoint technology. This integration will provide a whole new level for SourcePoint clients to attract talent through their extensive end-to-end candidate-sourcing process.

"JSTN is thrilled to be partnered with The RightThing as their prestige in the marketplace is a tremendous endorsement of JSTN's unmatched value and innovation for recruitment and employment branding," said JSTN CEO Roger Stanton. "However, it's not just about the technology -- it's also about results. Not only are we seeing incredible response rates to JSTN videos posted for The RightThing clients, but these responses are from qualified candidates. JSTN helps companies recruit far more cost-effectively by successfully targeting candidates they want to hire."

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Job Search Television Network (JSTN) announced today that HRO Today Magazine has recognized JSTN as one of the year's most innovative human resource technologies. The company was awarded a prestigious HR SaaS (Software-as-a-Service) TekTonic Award for its unique video-centric recruitment products.

The award was presented to JSTN at the HR Demo Show, a major annual trade show of human resources technologies hosted by HRO Today Magazine and held in Las Vegas, NV, on December 8 and 9, 2010. The mission of the award is to "identify those solutions shaping the future of HR and (that) will usher in the next era of HR service delivery," according to conference presenters. "JSTN has a fresh approach to recruitment content presentation that suits our fast paced information age and embraces multi media better than anything we have seen. Their customer feedback is what really swayed the panel and why their product was overwhelmingly popular at the HR Demo Show," according to Elliot Clark, CEO of HRO Today.

JSTN received the award in the category of Talent Management and Recruiting, for its unique video-centric recruitment products and technologies. JSTN offers a 60-second Job Report and 3-minute Company Profile that can be viewed on cable television, web sites, and social media. In addition, JSTN offers clients the ability to link their videos directly to job mentions on any Internet site, smart phone, and all social media platforms including Facebook and LinkedIn. The company also conducts custom video-enabled Internet career fairs that allow major brands to recruit candidates "face-to-face" nationally at low cost. Among the company's growing list of clients are: Allstate, US Cellular, Cleveland Clinic, Fannie Mae, McDonald's, Pinstripe, and TMP Worldwide.

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-- AURORA, IL and FINDLAY, OH--(Marketwire - 12/20/10) - The RightThing, a leading recruitment process outsourcing (RPO) provider, today announced they have created an alliance with JSTN (Job Search Television Network, Inc.), a revolutionary platform utilizing video to help organizations attract top talent and convey their employment brand. Combining The RightThing's proven recruitment process outsourcing solutions with JSTN's leading edge Search Engine Optimized video and multi-channel media recruitment and branding platform, the partnership has already proven to deliver successful results to clients.

Initially partnering in October 2010 to assist one of America's largest cellular providers source and recruit over 2,300 applicants in ten days, JSTN's compelling job specific videos were used to virally spread the word through the Web and mobile devices. Using real time metrics that identified where the video was receiving the most applicants, The RightThing was then able to immediately connect with the best talent.

"In a competitive talent landscape, organizations who commit to aggressive marketing strategies that maximize the benefits of mobile technology, social media and Web 2.0 will see a big payoff," said Terry Terhark, CEO of The RightThing. "As the leader in innovative video recruitment, we are excited to partner with JSTN as our alliance will provide clients with proven video recruitment methods to attract the best fit for their organizations."

As the partnership evolves, The RightThing plans to integrate JSTN's video capabilities into its proprietary AIRS SourcePoint technology. This integration will provide a whole new level for SourcePoint clients to attract talent through their extensive end-to-end candidate-sourcing process.
,br />"JSTN is thrilled to be partnered with The RightThing as their prestige in the marketplace is a tremendous endorsement of JSTN's unmatched value and innovation for recruitment and employment branding," said JSTN CEO Roger Stanton. "However, it's not just about the technology -- it's also about results. Not only are we seeing incredible response rates to JSTN videos posted for The RightThing clients, but these responses are from qualified candidates. JSTN helps companies recruit far more cost-effectively by successfully targeting candidates they want to hire."

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-- BROOKFIELD, Wis., Oct 05, 2010 /PRNewswire via COMTEX/ -- Pinstripe, Inc., a leading human resources and recruitment process outsourcing (RPO) specialist and the second largest pure play RPO firm in the country, today announced its partnership with JSTN (Job Search Television Network, Inc.), a multimedia platform for promoting career opportunities. As part of the extensive recruitment marketing activities that Pinstripe performs, the company will create video job reports and cultural profiles through JSTN and promote them through social networks established for its clients.

"I'm happy to announce our relationship with JSTN. At Pinstripe we pride ourselves on leveraging all available channels to find and attract the best candidates for our clients. Since the advent of YouTube, online video consumption has reached staggering levels," Pinstripe CEO Sue Marks explained.

"JSTN's TV-news format capitalizes on this trend and is a perfect fit with our approach of combining online, social media and mobile tools to expand our candidate reach. We are very excited about this new offering. Our relationship with JSTN is further evidence that Pinstripe is constantly pushing the envelope to ensure we attract the best talent for our clients," she added.

"Our selection by a leading industry innovator like Pinstripe is a tremendous endorsement of our platform. Pinstripe has been on the cutting edge, applying the latest technologies and social media tools as part of their recruitment approach for years. It comes as no surprise that they are the first RPO provider to recognize the value of our platform and to utilize the broadcast format in so many innovative ways," stated JSTN CEO Roger Stanton. "What's great about a partner like Pinstripe is that they will maximize the capabilities of our solution - the multi-media functionality, the job referral capabilities, and the comprehensive reporting mechanisms - and embody best practices for leveraging JSTN's platform," he explained.

About Pinstripe, Inc.

Pinstripe, Inc. designs, builds and delivers high-performance talent acquisition and management solutions. Pinstripe's innovative approach to Recruitment Process Outsourcing (RPO) integrates sourcing, recruiting, hiring, on-boarding, and engagement into a complete, end-to-end solution. Pinstripe on-demand hiring solutions are tailored for specific clients across a spectrum of industries including financial services, healthcare, technology, telecommunications and other major industries. For healthcare organizations, Pinstripe Healthcare works with clients to attract the best available talent so they can deliver high quality patient care and reduce overall labor costs. More information is available at www.pinstripetalent.com.

About JSTN JSTN(TM) - Job Search Television Network is a new multimedia platform that provides entertaining and compelling information about career opportunities in the community.

Through a unique TV news format, JSTN(TM) guides jobseekers to the most sought after jobs and lucrative positions in the area. Simply put, JSTN(TM) is the future of job employment.

SOURCE Pinstripe, Inc.

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-- CHICAGO, Sep 14, 2010 (BUSINESS WIRE) -- Job Search Television Network (JSTN) announced today a new partnership with AccountingJobsToday.com, a career resource dedicated to accounting and finance professionals nationwide. The "Weddle Top 100" website offers job listings in the accounting field, industry specific job tools, and career resources including accounting resumes, salary reviews, information on schools, degrees and more.

The new partnership will feature JSTN's 60-second Job Report videos in a special area of the website. The site attracts over 50,000 unique visitors every month.

The videos from JSTN will provide visitors to AccountingJobsToday.com an additional source of high quality accounting industry job opportunities from leading employers such as Fannie Mae and Ernst & Young, to name a few. JSTN will continue populating AccountingJobsToday.com with relevant and exciting Video Job opportunities and expert career advice.

"Our partnership with AccountingJobsToday.com expands our ability to bring new and diverse job seeker audiences to our clients. This is very exciting to us, because accounting and financial services-related job opportunities have been featured on JSTN since the beginning of our network. Now, a potential additional 50,000 people per month will see our Job Report videos," said Lindsay Stanton, Senior Vice President for Strategy and Sales at JSTN. "The importance of JSTN building relationships with unique sites, like AccountingJobsToday.com, is that we are able to connect our clients with the niche job seekers that they want to target," Stanton said. "In addition, AccountingJobsToday.com is providing employers the ability to order their own 60-second Job Report with just a click of a button! Moving to video, social media, and mobile platforms, which we know is the future of communicating with job seekers, has never been easier. You can just fill out a form and you're done," Stanton said.

"All of us at AccountingJobsToday.com are excited to be working with Job Search Television Network," said Todd Goldstein, Founder of AccountingJobsToday.com. "JSTN is a proven innovator with video-centric recruiting tools and human resource branding using video, social media, and mobile technologies. This partnership, and the access to new jobs and technologies that it offers, particularly the ability for visitors to watch video Job Reports from leading employers, reaffirms our goals and mission which is to provide quality jobs and career resources to accounting professionals nationwide."

In addition to AccountingJobsToday.com, the company is also a sponsor of MyAccountingLife.com, an international community of Accounting & Finance professionals. The site provides members who are focused on the accounting profession with valuable professional resources and an opportunity to exchange industry related ideas, information, resources, and more. As part of its partnership, JSTN is pleased to announce that its job opportunities and career information will be made available to members of this industry community as well.

Job Search Television Network
Lindsay Stanton, 630-402-0946

Copyright Business Wire 2010

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-- BusinessWire - As the fall hiring season begins, the CEO of Job Search Television Network (JSTN), Roger Stanton reported that the nation's leading video and social media based recruiting company is seeing a significant uptick in hiring interest among clients, but that companies are drastically changing the way they do recruiting.

"Coming into the fourth quarter is when clients traditionally set their recruiting budgets. We're definitely seeing more plans for new hires, which fits with reports of increased employment in the private sector(1)," Stanton said. "What's different now, however, is that because recruiting staffs and budgets were cut drastically and are slowly being replaced, human resource professionals are turning to low cost, high return technology such as social media and video to find prospective hires."

Stanton noted that the use of social media has taken off dramatically in 2010. "LinkedIn and Facebook with links to video has been hot for a while, but now we're seeing clients 'micro-target' employees using niche blogs and LinkedIn groups," Stanton said."For example, one of our clients successfully uses niche blogs to locate workers with very specific types of financial service backgrounds. They started doing this when a new blog showed up on JSTN's client metric report. When they posted a video to the blog, it quickly became a 'home run'. Clients are finding sites they weren't aware of because JSTN's video provides highly detailed traffic metrics and they can make changes on the fly."

With respect to candidate's viewership converting to actual applications, Stanton noted, "We will usually see an enormous spike in viewership for a position right after a video is placed on websites and social media. With clients hitting average conversion rates of viewers to applicants around 18.8%, the video is far exceeding other sources. In some cases, the conversion rate is as high 45%! That can mean thousands of people have seen the video for a job, at very little cost to the employer and it provides very powerful employment branding. The candidates who do apply are more likely to be a more qualified fit for the job, since they've seen the video and have responded based on the compelling information they have viewed," Stanton said.

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CHICAGO, Apr 30, 2010 (BUSINESS WIRE) --
-- The technology for video resumes was developed by Job Search Television Network (JSTN) a recruitment-focused television channel. The company offers high quality video news of job openings, career advice from recruitment professionals, and company profiles distributed on their TV channel, their website www.myjstn.com, mobile devices, and through all social networks. The technology allows job seekers to meet with recruiters "face to face" on their computers and to create a 20-second "JSTN Video Introduction(TM)" in addition to a traditional resume. --

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-- JSTN began broadcasting in Chicago in 2008, and now is seen in several major cities across the country including the Boston and San Francisco regions. The channel uses a 밅NN-type?format with an anchor to provide 60-second job reports that people can TEXT ID to their cell phone or look up on-line at www.myjstn.com for more information or to apply directly. The channel also features interviews and video segments on company opportunities, job benefits, products and services, workplace culture and more. --

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